Gaoer's Uncertain Performance
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As the market dynamics continue to evolve, Goer Technology Co., Ltd (Songer Suo) has captured significant attention recently within the rapidly advancing electronic components industry. The company, known for its involvement in the "fruit chain" business, specifically within the Apple supply chain, has provided an optimistic performance forecast for 2024, anticipating an impressive increase in net profits. On January 24, Goer Technology announced that it expects net profits for the upcoming fiscal year to range between 25.57 billion to 27.75 billion yuan. This represents a staggering growth of 135% to 155% compared to the previous year's profits of approximately 10.88 billion yuan. Furthermore, the adjusted net income, excluding non-recurring gains and losses, is projected to be between 23.22 billion and 24.94 billion yuan, indicating growth of 170% to 190% year-over-year.
However, Goer Technology's ambitions do not stop at offering optimistic profit forecasts. On January 20, the company announced its decision to spin off its subsidiary, Goer Microelectronics CO., Ltd., and list it on the Main Board of the Hong Kong Stock Exchange. This move is part of Goer's larger strategy to enhance its operational flexibility and capital management capabilities. After initially launching an "A-share spin-off" plan in November 2020, which aimed to list Goer Micro on the Shenzhen Stock Exchange, the company faced challenges that led to retracting its application due to unfavorable market conditions in May 2024. The re-launch of the IPO process showcases Goer's resilient adaptability amid changing market landscapes.
The re-initiated IPO plan marks a crucial yet complicated juncture for Goer Micro, which has encountered its share of performance volatility. On January 20, the application for an initial public offering (IPO) of H shares was officially submitted to the Hong Kong Stock Exchange, indicating a shift in strategy from a domestic focus to tapping into international capital markets. This rebranding from "A-share spin-off" to an IPO in Hong Kong highlights Goer Micro's position as the sole enterprise within Goer Technology dedicated to research, production, and sales of MEMS (Micro-Electro-Mechanical Systems) devices and microsystems modules. This strategic alignment with the Hong Kong capital market aims to reinforce its leading status in MEMS product domains while bolstering global influence.

Goer Micro's core business encompasses precision components, smart acoustic complete machine systems, and smart hardware. In 2019, in pursuit of independent listing on the A-shares, Goer Technology transferred all MEMS-related operations to Goer Micro, thus establishing it as a key player in the MEMS sensor market domestically and internationally. This unique alignment also underscores the decades-long partnership between Goer Technology and Goer Micro, with the latter consistently ranking among Goer's top clients. Data highlights that in 2022 and 2023, sales from Goer Technology represented 11.7% and 12.7% of Goer Micro's total revenue, showcasing a beneficial relationship that promotes mutual growth.
Despite this advantageous partnership, uncertainties loom over Goer Micro's financial stability. Information submitted during its application for IPO reveals a fluctuating revenue trajectory with significant dependence on top clients, primarily Apple Inc., which represents a substantial portion of their overall income. The relationship has brought notable success, yet Goer Micro's reliance breeds risk, particularly if adverse changes occur in client demand or market conditions. Reports indicate that, from 2022 through 2024's Q3, over 70% of Goer Micro's revenue stemmed from its top five clients, culminating in approximately 61.8% of revenue tied specifically to Apple in the third quarter of 2024.
The dependency on major clients like Apple Inc. has emerged as a double-edged sword for Goer Micro—a high reward and a daunting risk. For instance, in late 2022, Goer Technology faced a substantial order cut from Apple for one of its smart acoustic products, reflecting the vulnerabilities that ensue from heavy client reliance. Such occurrences underline the pressing need for Goer Technology to diversify its client portfolio and reduce its heavy reliance on a single customer. Furthermore, the competitive landscape is intensifying, with formidable rivals pursuing similar markets. Goer Micro must contend with conglomerates like Bosch and Infineon Technologies, who dominate the high-end MEMS microphone chip market.
Within China, competition is further aggravated by Players like AAC Technologies Holdings and RISE Technology, both of whom wield substantial influence over various MEMS sectors. In this fiercely competitive environment, Goer Micro must innovate and enhance its market resilience to maintain a profitable position. Despite being regarded as China's leading MEMS sensor firm, Goer Micro's performance has seen declines post-2021, raising questions about its strategic footing as it attempts to secure a foothold in the Hong Kong Stock Exchange.
Alongside these complexities, the financial health of Goer Technology has come under scrutiny. The company has consistently invested heavily in research and development, notably surpassing its net profits to innovate and strengthen its market position. For instance, the investment in R&D reached approximately 52 billion yuan in 2022, even as net profits halved that year to 17.49 billion yuan. However, the trend reveals a reduction in R&D spending during 2023 and into 2024, which reflects underlying operational hurdles. The financial reports from Q3 of 2024 expressed concerns about negative revenue growth and a significant drop in operating cash flow, which spurred increased scrutiny from investors and market analysts alike.
Specifically, Goer Technology's asset-to-liability ratio hovered around 59.43%, significantly higher than the industry average, which raises alarms regarding the sustainability of its financial strategy amid mounting debts. The cumulative short-term and long-term liabilities accumulated nearly 170 billion yuan, prompting concerns about liquidity and the company's ability to navigate through potential financial strains effectively. These overarching challenges lay the groundwork for Goer Technology's efforts to balance the emergence of its subsidiary, Goer Micro, as it endeavors to thrive within a capital-constrained environment while alleviating financial burdens.
As Goer Technology approaches this intersection of opportunity and risk with its impending IPO, it must address critical challenges surrounding performance fluctuations, supply chain dependencies, and market competitiveness. The road ahead is laden with significant obstacles, yet the actions taken over the next few quarters will define not just Goer Micro's potential success in capital markets but also the parent company's strategic trajectory as it seeks sustainable growth away from heavy reliance on key customers like Apple.
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